Halfway through 2025, the carbon removal market is recalibrating. Buyer hesitation, evolving policies, and shifting public scrutiny have created a more cautious climate moment.As PwC puts it, we’ve entered an era of “quiet progress”— where companies focus less on headline-driven declarations and more on making measurable progress behind the scenes.
Despite the headwinds, momentum is building where it matters: in delivery, demand, and trust. Durable carbon removal is proving its value—and MRV is at the center of that shift. That’s why we focus on what moves the market forward: helping buyers invest with confidence and enabling suppliers to scale with credibility.
One of the clearest signals yet:a 10-year, 1.24 million tonne agreement between Microsoft, Exomad Green, and Carbonfuture—the largest biochar carbon removal deal to date. Every tonne is tracked with Carbonfuture MRV+, and the project brings co-benefits to 250,000+ people in Bolivian communities. It’s proof that industrial-scale, high-integrity carbon removal is already underway.
Just weeks earlier at SF Climate Week, over 100 leaders—buyers, suppliers, policymakers, investors—came together to connect, collaborate, and commit to action. The takeaway was clear: the market doesn’t move by waiting. It moves when leaders step up.
That same week,we announced our partnership with Biomass Projects in Australia, one of the world’s largest biochar carbon removal initiatives. Set to remove over 500,000 tonnes of CO₂ annually by 2028, the project is pairing climate impact with ecosystem restoration and supporting Indigenous-led land stewardship, fully tracked with Carbonfuture MRV+.
These aren’t just announcements. They’re working models—showing that buyers are moving, suppliers are scaling, and high-integrity CDR is being delivered.
As we close out London Climate Action Week (see here, here, here, and here for some of our key takeaways), it's clear the pressure is on—but so is the progress. Getting to net zero won’t happen without collective action, real commitment, and "Churchillian defiance" — and last week showed there’s no shortage of any.
Keep reading for insights, case studies, and updates from across the ecosystem.
Hannes Junginger
CEO, Carbonfuture
●Supplier Spotlight
Why Clairity Technology Is Building America’s First Integrated DAC Project
Nevada-based Clairity Technology, founded by a former SpaceX engineer, is pioneering a new approach to Direct Air Capture (DAC). The integrated plant uses low-cost alkali carbonate salts and stores carbon right where it is removed. This innovative, low-cost system not only removes CO₂ but also generates clean water, making it especially valuable in arid regions like Southern Nevada. Their pilot project, Project Juniper, is designed to capture 100 tonnes of CO₂ per year, with plans to scale up to 10 million tonnes over the next decade through a modular, easily deployable setup.
Partnering with Carbonfuture early ensures that their project is set up for success. Integrating Carbonfuture MRV+ from the start ensures every tonne of CO₂ is independently tracked, verified, and certified from day one— building trust with buyers and accelerating their path to large-scale impact.
Read more about America’s first integrated DAC projecthere.
●Buyer Spotlight
How The Economist Group Is Following the Science to Accelerate Ambitious Climate Goals with Durable Carbon Removal
The Economist Group, a global leader in media and publishing, is advancing toward net zero by prioritizing durable carbon removal—and engaging employees in the process. Through an inclusive, employee-led approach, colleagues selected from a set of high-quality carbon removal initiatives curated in partnership with Carbonfuture. This strengthened climate awareness internally, highlighted the sustainability team’s work, and aligned project choices with the organization’s values.
With Carbonfuture’s digital MRV system, all selected projects are transparently tracked and independently verified, providing a reliable data trail for every tonne of CO₂ removed. The result is a credible, high-impact model that other buyers can follow, where carbon removal is a shared commitment across the organization.
Read more about The Economist Group’s unique approachhere.
●Policy Update
As uncertainty continues to dominate climate policy in the United States, the European Union is stepping up and firmly establishing itself as the most advanced geography for CDR policy globally. TheCarbon Removal and Carbon Farming(CRCF) regulation is steadily moving forward, with an almostfinal draft of methodologies discussed recently.
Where does the European biochar industry stand today—and where is it headed? The fourth edition of the European Biochar Market Report answers these questions with fresh data, trends, and projections. Download the report here.
Documentary: The Power of Biochar
What does one of the world’s most scalable, durable carbon removal solutions look like in action? Sebastian Manhart went to Bolivia to find out—on the ground at Exomad Green’s biochar facilities. Watch the documentary here.
●Carbonfuture Insights
How Biochar Can Prevent Wildfires
Wildfires are becoming more frequent and destructive, driven by climate change, land mismanagement, and hazardous biomass accumulation. This article explores how biochar can reduce wildfire risks, generate new income streams for affected groups, and contribute to the fight against climate change. Read more
The 2025 Guide to CDR Policy
Our 2025 Guide to Carbon Removal Policy tracks the latest developments in CDR policy around the world, with a practical lens on what they mean for carbon removal buyers and suppliers – translating complexity into clarity. Whether you're purchasing CDR credits or scaling up a removal project, it offers grounded guidance on how to stay ahead. Download it here
●Keep in Touch
If someone forwarded this newsletter to you, subscribehere.
If you’re interested in buying or supplying carbon removal credits, contact our team at info@carbonfuture.earth.
